EO Rise: The Era of AI In Business
Founders and senior leaders packed into the Hilton Saigon for RISE II: The Era of AI in Business. The room felt less like a public event and more like a private founder forum.
Everyone came for one reason: to figure out how to actually use AI to win in the next three to five years, not someday. What followed was three hours of high energy learning, real talk, and practical advice from people already deep in the game.
TK Nguyen: Building Championship Teams
TK Nguyen, CEO of GAM Entertainment, came in hot. His talk felt like a locker room speech before a final, but aimed at founders. GAM builds championship teams using MBTI, DISC, and StrengthsFinder, then layers AI supported analysis on top to put people in the right seats. Visionaries take high pressure roles. Integrators support structure. The team is designed, not guessed.
Esther Nguyen: Virtual Influencers On The World Stage
Esther Nguyen, Founder and CEO of POPS, brought the shock and awe. She walked leaders through the rise of virtual influencers, using Zoe, POPS' own AI character, as a live example. For audiences it is entertainment. For brands it is a performance machine with higher margins, complete narrative control, and always on availability.
The Panel: Monday Morning Moves
Harley Trung, Joe Huynh, and Simon Trac Do joined moderator Dave Hajdu to answer the question every founder was thinking: what do I actually do next. Joe pushed a governed AI platform paired with no code tools. Harley made the case for building instruction skill across the whole company. Simon reminded the room how serious digital risk has become and argued for security built in by design.
- Consolidate into a governed AI platform and run Job, Pain, Gain to source real automations
- Name an AI and security champion and embed security into every delivery phase
- Build instruction as a core skill by talking to AI with richer context and iterating fast
- Treat AI as a teammate, not a shiny tool, and centralize your data so it has something to work with
The closing message was blunt. AI will not fix weak leadership. It will expose it. The problem is rarely the technology. It is leadership, data alignment, and execution.
This event is reserved for members
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